Your Spotify Wrapped vs. Reality — What Your Streams Would Have Earned in the 90s
Every December, my feed fills with Spotify Wrapped posts — all of us proud of the numbers, the growth, the listeners, the minutes streamed. And listen, I love seeing artists celebrate themselves. But I also think it’s important to give some context — because those numbers don’t mean what many people think they mean. The value of a “listen” has changed so dramatically that our modern streaming stats barely resemble what the same activity would have generated in the 90s or early 2000s. As...